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The System Log

Installing better design systems. One post at a time.

Deep dives, templates, and tutorials to help you simplify your systems and scale your confidence.

Brand Strategy & Identity| Marketing & Branding

Full Rebranding vs. Brand Refresh: Which is Right for Your Wellness Brand?

Discover the key differences between full rebranding vs. brand refresh and determine which strategy is the perfect fit for your health and wellness product.
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Marketing & Branding| Templates & Tools

Guide to Measuring Your Website’s Effectiveness

Check out our guide to measuring your website's effectiveness so you can always notice when your site is underperforming and quickly take steps to fix things.
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Brand Strategy & Identity| Marketing & Branding

Telltale Signs It’s Time to Rebrand Your Business

Discover the signs it's time to rebrand your business and learn how a successful rebranding effort can unlock new growth opportunities.
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Marketing & Branding

How to Start a Protein Powder Company in 2023

Starting a protein powder company can be overwhelming, but you can make it a success. This is a step-by-step guide on how to start a protein powder company.
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Templates & Tools

Five FREE Fonts (APR ’23)

These are all FREE 'better than your average' fonts I've been using for a few months now.
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color psychology photo
Brand Strategy & Identity

How Color Psychology Affects Branding

Color psychology has a big impact on how people feel and act and the colors used can really affect how they see the brand. In this blog post, we will explore how color psychology affects branding and how companies can
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Business & Creative Process

How to Export Final Files for the Client + Formats

Even though this isn’t the most fun part of the process, getting the final files to the client is a critical part of the design process.
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Templates & Tools

4 Reasons Why You Should Use Design Templates

Design templates are a great way to create a professional look for your client presentations without having to spend a lot of time on the design process.
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Business & Creative Process

8 Things I’ve Learnt in 8 Years Of Being a Designer

I’ve been a designer for the past 8 years and have learnt a lot. So here’s 8 things I learnt in 8 years of being a designer.
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