A free Google Sheets template to help you confidently price your brand strategy workshops without guessing or undercharging. Plug in your numbers, see real pricing ranges, and land on a workshop price that actually makes sense.
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Pricing a brand strategy workshop shouldn’t feel like a mental spiral. This Brand Strategy Workshop Pricing Calculator is a free Google Sheets template designed to help you price your workshops with clarity, not vibes.
Instead of asking “is this too much?” you’ll use a simple framework that factors in prep, deliverables, and client complexity so your pricing actually reflects the work you’re doing.
Inside the calculator, you’ll find three tabs that walk you through the decision-making process step by step.
The Pricing Calculator helps you build a workshop price based on real inputs, not industry guesses. The Pricing Tiers gives you realistic ranges so you can sense-check where you’re landing. And the Workshop Credit Planner helps you decide whether (and how) to credit your workshop toward full brand strategy later, without accidentally discounting yourself.
This template is especially useful if:
It’s beginner-friendly, fully editable, and built to work inside Google Sheets so you can tweak it to match your process.
In the zip file, there is a pdf document with the links to download the Google Fonts. Click on the “Download Font” button. Please install the fonts before opening.
Upon purchase, you’ll be able to download the zip file on the order confirmation page or your account.
Because this is a digital product and you get access to it as soon as your purchase, all sales are final, non exchangeable and non refundable.
Inside the template, you will find ready-for-use prompts as well as guides to help you come up with copy for each individual page based on your process, target audience, brand personality and tone of voice.
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